Many people associate the word „freelance” with words like freedom, less work or passion. What they don`t know is that being a freelancer requires a lot of discipline and planning.Freelancers have to set their own rules and to make sure that they are following them.And this rules are the ones which make the difference between a regular freelancer and a successful one.
As a freelancer, the success depends on self-promotion. I`ll give you 2 very efficient ways to promote yourself as a freelancer. The first one is to Develop your own website and be sure to include a Blog. The blog is the best way to promote yourself. Start blogging about things which matters and are relevant to your business. If you`re a graphic designer, don`t be selfish and share with your readers a part of your knowledge. Write tutorials, showcase amazing works and get involved into the niche you`re working.
For me and for many others, WordPress is the best choise for a personal website. It can be used as a CMS (Content Management System) which means that you can showcase your work and also implement a blog.
Regarding the web hosting service, you don`t need a Virtual Server or Dedicated Server for a website. A cheap web hosting with a reasonable price is all you need.You don`t want to spend too much money.
Network Online! Social networks brings people close to you and this can bring you benefits. I`m sure you already have accounts on Twitter and Facebook but what to do with them? Well, find people which needs your services and get involved in discussions. Create a profile on LinkedIn too, join relevant groups and connect to people from your business niche.
Planning is a base principle in all activities, especially in a freelancer work. Companies have specialized employees which plans all the activities of the company.
Being alone, you are employee, boss, promoter and the planning guy.You`re a small company! Is hard but it is what it is. To increase efficiency of your work and to be sure not to miss a deadline, plan your days ahead at least with one week. If you do this, you`ll avoid getting burned of too much work in a too short period of time.
The thing is to be more organized.Stick to the schedule as much as you can and you`ll see how your efficiency is improving!
Be online when you`re offline
A common misconception about freelancers is that they have a lot of spear time.That`s totally false! If you`re in the middle of a project, you have to be always online and when I say always, this means 24 hours a day, 7 days a week.
Your clients are often from other countries and your meantime zone may be opposite of their meantime zone. What does this means? This means that sometimes you have to work the nights and to sleep the days. But what happens when a client is on the same meantime zone with you and another is on an opposite meantime zone? This is an aspect which every freelancer handles it differently.
My efficient tip is to use your Iphone smart. If you don`t have a smartphone already, get one.It may save your life. There are a lot of applications which can substitute with success your PC. This way, you`ll be able to communicate with your clients. I`m sure this article will help you: Top 20 Iphone Apps for Freelancers
Avoid Getting Burnt Out
It is well known that being a freelancer means to have the ability of work on your own following a light schedule.Well, in reality, many freelancers are facing a lot of stress and experience what is called „Burnout” . What`s the meaning of the term? Burnout appears when you cannot differentiate between your work and your free time. This may be the effect of being an avid worker or just because you`re having a lot of work to do in a short period of time.So, what you can do to avoid getting burnt out?
First thing to do is to establish reasonable working hours to cover the volume of work and to give yourself time to rest. Prioritize your tasks. Say no to unrealistic deadlines. Separate Your Work Space from Your Living Space.This may give you the impression that you`re working in a company with a very well known schedule and will help you to avoid to interfere work with personal life. Take a vacation.
Learn to say no
For a freelancer this is a very hard thing to do. Is so hard to say no to a project because of the fact that it might be a good project from which you might learn something.But if you are already involved into a project and don`t have time for another client, just say NO.
If you have to many projects to handle, the quality of the services you`re offering drops. This is a concern because if the client doesn`t feel that the job wasn`t done right, you might loose on long term because he will not hire you again.
Are you a freelancer? We would be more than happy if you could share with us your tips which makes you a successful freelancer!