Category: Articles

A portfolio website is one of the most important promotional tools a photographer can use. Having a website that showcases your exceptional work can give you an advantage over your competition.

It provides a permanent platform that potential clients and viewers can use to see your photographic skills. Furthermore, it can also be used as a place of eCommerce from which you can sell your work too.

Without a portfolio, you are limiting your own exposure – the web is a vast place and you must seize the opportunities it provides.

To create a portfolio, you must either have web development skills or use a suitable platform that makes the process easy. WordPress is one such platform. WordPress is one of the most popular CMS systems in the world – millions of people use this platform to develop websites, blogs, and portfolio sites.

WordPress is easy to use and has a host of awesome plugins. If you want to create a portfolio website, WordPress is an excellent choice. In this guide, we look at 5 steps you can take to create your own photography portfolio using this platform.

We live in a society that has an ever shorter attention span and a desire for instant gratification. In this environment, having a slow loading website is a death sentence.

If your website has a one second delay in its load time, the effects are immediate. A one second delay will lead to:

• 11%fewer page views
• 7% loss in conversions
• 16% decrease in customer satisfaction

Losing a few seconds will have a huge impact on your ability to interact with customers, it will affect your bottom line, and it may mean that you are basically giving your customers a way to your competition.

This is one of the reasons why the speed with which your page loads is something that Google examines when determining your ranking. Let’s take a look at five things you can do to make your website load faster.

Unfortunately for anyone who does business online or browses websites, DDoS attacks are becoming an increasingly large threat.

Whether large or small in intensity, these attacks can harm any business. No site or server is completely safe but there are a few basic steps you can take to better protect your online property from a DDoS attack and reduce the chances of becoming a victim.

MailChimp continues to be one of the most popular platforms for businesses to try out email marketing on. However, there are a number of powerful Mailchimp competitors you can choose from when you’re ready for a more sophisticated but definitely more powerful campaign.

In this article, we’re going to cover a couple of options that you might go for, to step up your eCommerce game. If you’re looking for ways to improve your customer buying journeys, funnels and brand, then you should check these out.

There is more to websites than just creating the structure. There is also making sure it is both functional and effective and optimizing it to be more attractive. But as it turns out, most website owners don’t know how to make their website more attractive. It’s no wonder most people stop interacting with a website after some time.

And the truth is that it’s hard if not impossible to keep your audience interested if your website is not attractive. Sure you can easily create a good enough website. But if your website is not optimized to attract customers, you will push people away.

Most of the personal blogs that have been turned into successful multimillion dollar businesses had humble beginnings, and the bloggers had little idea how big their sites would become one day.

Pete Cashmore’s Mashable, which earns more than $2 million per month at this point is a great example, and the point here is that anyone can reach similar heights too, as long as they know how to.

Of course, the blogging market in every sector is a lot tougher and several times more complex than it was a decade ago, so you will need proper guidance, winning ideas and a uniqueness about your personal blog to turn it into a thriving business down the line.

To help make the path to success a little less rocky when you are starting out, check out the following tips and guidelines that almost every successful blog today had to know and follow once.

The gig-economy is here and as the numbers show – it’s changing the way we work, recruit talents to teams, get projects completed, and literally do everything.

Today, professionals can easily get connected to businesses seeking their skill-sets without having to do as much as just setting up their profiles on freelance marketplaces.

Here’s where freelancing platforms such as Fiverr comes in. They’re at the core of the gig economy, providing secured transparent space where both buyers and sellers can conveniently carry out transactions.

Let’s be honest: there’s no way you can scale up your business and maintain a top position without outstanding customer support. Your customers are your most valuable asset, which is why setting up a great help desk support software should be a priority.

Making sure that all your customers’ needs are met in due time and that their satisfaction is through the roof is highly important when it comes to customer retention rate, the image of the business and overall success rate.