You see them on flyers, letterhead, billboards and building signs. They appear in televised commercials, websites and other forms of advertising. Chances are that you cannot go a single day without seeing a substantial number of logos. What are logos and why are they such valuable branding tools?
Every now and then you come across an entrepreneur who demands a logo design that is large in dimensions. Without realizing the quality and efficiency of the design they would demand an identity that is bigger in size than an appealing one. Since they are paying you for their work, they want to earn the maximum benefit from it. But it is crucial for them to understand that a logo design is not just text and graphics but an integration of both contents. Moreover, logos should be designed in such a way that they could be used till the existence of the brand. Following next steps help entrepreneurs to understand the proper message associated with their logo.
First of all, I wanna wish you all a happy, healthy and eco-friendly New Year! 🙂
Even if I`m not a role model when it comes to ecology protection, this year I decided to pay more attention to environment issue and what a better start than writing a post related to it? Above, I present you 36 logos which are representative for what green means!
Logo is the first element which reflects a business and within its design, possible clients have to realize what the business is all about, what principles and vision does it share. More importantly, only by its design, a logo can convert prospects into customers. Finding a proper logo for a business it`s often tricky but thinking out of the box is the key to success. This article is all about cartoon logos.
If you think that a semi-realistic drawing can`t stand up as a logo, take a look at these gorgeous 30 logo designs and think again!
The most common and easiest way to recognize a brand is by its logo. At first glance, there doesn`t seem to be anything special about the logo, and yet, there`s something which intrigues you because the second time you see it, you know that you already have the image of it in your mind.
The difference between a regular logo and a great logo is the memorability aspect. Does it stick in people’s minds?
So, what makes a logo so memorable? There are, of course, some key factors which define a logo: simplicity, clear message, credibility, visual impact. All of them, combined with the power of design create the perfect recipe for a hard to forget quality logo product. The next time that potential customers see the logo they will immediately know the name of the product or business being represented.
Building a brand has to start with the logo. It`s vital to understand the importance of a logo when building brand awareness and also the purpose of branding, which is not about getting your targeted market to choose you over the competition, but to getting them to see you as the only one who has solutions to their problems. So what are the key factors which define a logo? A logo has to deliver the message clearly, a logo has to confirm your credibility and it has to be perfectly designed.
Although is quite young, being born in 20th century, nowadays, the film industry is one of the biggest industry in the world. We all enjoy watching movies and although more and more movies are being made in a warehouse full of technology and transposed in images using digital techniques, objects like film reels or camera lenses are the film industry symbols. A logo is immediately recognized as a film logo if it is designed using such symbols. Therefore, I want to present you 50 of the smartest film logo designs which perfectly reflects the film industry through its recognizable symbols!
Retro and Vintage are a new trend nowadays. More and more designs are inspired from these 2 periods of the last century and, besides the fact that they look pretty nice, they also give us the impression as if we`re living a moment in the past. A retro or vintage web design comes, of course, with a proper logo. Therefore, I want to present you 70 of the best retro and vintage logo designs which reflects some of the old-fashioned elements of these 2 beautiful periods.
At first glance there doesn’t seem to be anything incredibly special about the logos we recognize most readily. So what then do companies such as Fed-Ex, GM, Nike, and Ebay know about us that makes us so attracted to their simple logos? For one thing, they recognize the power of human nature and the way we humans perceive, retain, and identify with images to create lasing impressions in our imaginations and habits.